Flower subscription

Weekly flowers:
a new bouquet, every week

A freshly tied bouquet at your door every week or every two weeks, matched to the season and put together by our florists. Pause, change or cancel at any time.

  • No commitment: pause or stop whenever you like
  • Save up to € 8 per bouquet compared to a one-off order
  • First delivery possible within 48 hours
  • Free delivery with a subscription
Hero photo: subscription bouquet
−15% First
bouquet

"A surprise at the door every two weeks. It transforms my home."

Lieke · Subscriber since 2024
How it works

Fresh flowers
at your door in 4 steps

No long-term contract, no surprises on your bill. You choose the frequency, the size and the delivery day.

1

Choose a subscription

Small, Complete or Generous. Then choose how often you'd like a delivery.

2

Delivery day & time

Choose a fixed delivery day of the week and, if you like, a time slot.

3

We tie your bouquet

Our florists put the bouquet together with seasonal flowers.

4

Enjoy, again and again

Pause, skip a week or cancel: just let us know by email or WhatsApp.

Choose your subscription

Three sizes,
one habit.

All subscriptions are flexible: pausing, changing or cancelling is easy via email or WhatsApp.

Small subscription bouquet
Small
15-18 stems · perfect for the kitchen
€ 22,50 / delivery
€ 27,50 € 5 saving
  • Fresh bouquet every two weeks
  • Free delivery
  • Pause or change via email/WhatsApp
  • Care card with every bouquet
Choose Small

No minimum term · 1 month notice

Generous subscription bouquet
Generous
40-50 stems · a statement in your hallway
€ 44,50 / delivery
€ 52,50 € 8 saving
  • Everything in Complete, plus:
  • Exclusive auction selection
  • Personal florist as your contact
  • Time slot of your choice
Choose Generous

Premium service · priority delivery

All prices incl. VAT.

Subscriber at home
Benefits

Not just
flowers, a habit.

  • Always in season

    We work with what's genuinely at its best right now, not greenhouse flowers that have been travelling for months.

  • Fully flexible

    Pausing for your holiday, skipping a week or temporarily choosing a smaller size? Just let us know by email or WhatsApp.

  • € 5 - 8 saving per bouquet

    Subscribers automatically get our best price and free delivery, no discount codes needed.

  • Conscious and local

    Where possible we work with Dutch and sustainable growers: short supply chains, fair prices.

Customer stories

What our subscribers
think of it

Every two weeks my boyfriend and I say: "wow, another different bouquet". It really is different every time, and just as beautiful.

Sanne Complete · subscriber for 14 months

When I went on holiday, I paused it with a quick message. No wasted flowers, sorted just like that.

Bas Small · subscriber for 9 months

My daughter gave me Generous as a gift. Six months later: never cancelled. It's something to look forward to.

Marleen Generous · subscriber for 2 years
Frequently asked questions

Questions?
We have answers.

The most frequently asked questions at a glance. Can't find yours? We're happy to help you personally.

Rather give us a call? Our team is available Monday to Saturday, 09:00-17:00.
06 - 13140532
Can I cancel my subscription at any time?

Yes, you can cancel at any time via email or WhatsApp. The notice period is one delivery cycle, so with a fortnightly subscription you'll receive one more bouquet. With weekly subscriptions you can cancel up to 3 days before the next delivery.

What's in a subscription bouquet?

Every bouquet is made with seasonal flowers that are at their best at that moment. Our florists deliberately vary (never the same two weeks running), so you're always surprised. The style stays true to Bloei's character: soft, feminine and with depth.

Any preferences or allergies? Let us know by email or WhatsApp and we'll take them into account.

Can I skip a week or pause?

Of course. Let us know by email (info@bloeibloemen.nl) or WhatsApp and we'll skip one delivery or pause your subscription for longer, for example while you're on holiday. We send you a reminder 2 days before delivery, so you always have time to let us know.

When will my bouquet be delivered?

You choose a fixed delivery day (Monday to Saturday). Delivery is always during the day between 09:00 and 17:30. With the Generous subscription you can also choose a 2-hour time slot.

Can I give a subscription as a gift?

Yes! You can give a subscription as a gift for 3, 6 or 12 months, paid once in advance. Let us know by email or WhatsApp; the recipient can then choose the delivery day and address.

What if I'm not at home for the delivery?

Where possible we deliver to a neighbour or a safe place (sheltered and out of the sun). Let us know your preference by email or WhatsApp, or leave a note for the driver. If delivery isn't possible, we'll come back the next working day free of charge.

Which payment methods do you accept?

iDEAL (Wero) and credit card. You pay per delivery: no prepayment, no long contracts.

Request a subscription

Request your subscription aan

Fill in your details. We'll contact you within one working day to arrange the delivery day and your first bouquet.

No strings attached: after your request we'll first agree everything with you. Fields marked * are required.

Ready to start?

Fresh flowers,
every two weeks.

Try a subscription with 15% off your first bouquet. No commitment: you can always pause or cancel.

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